Protect Your Brand for Parents & Families
Your Family's Online Footprint Tells a Story.
Make it a good one!
Why This Challenge Matters for You
Your child’s online behavior can influence confidence, friendships, mental health, and future opportunities. Protect Your Brand teaches your student how to make thoughtful choices, communicate clearly, avoid digital pitfalls, and build a personal brand that makes you proud.
Why It Matters
Every member of your family has an online
identity, teens, parents, even grandparents.
What you post, share, and react to builds a digital
story that colleges, employers, and communities can see.
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This 5-step program helps families define shared values, protect
their reputations, and model positive online behavior for the next generation.
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It’s a short, guided journey you can take together. One that creates reflection, conversation, and lasting habits.
What You'll Learn
Define Family Values Online
Clarify what your family stands for &
what your online behavior should reflect.
Review posts, photos, & comments as a team
to align your family's digital image.
Audit Together
Lead by Example
Show your teens how adults can
maintain professionalism & kindness online.
Use guided conversations to bridge generational digital gaps.
Collaborate with Your Kids
Build Lasting Digital Habits
Reinforce safe, respectful, & brand-positive
behaviors across platforms.
Why It Works
Time-Friendly
Each step is short & discussion based. No long sessions.
The activities help families act on values, not just talk about them.
Behavior-Focused
Relationship-Strengthening
Conversations about values build trust & digital awareness at home.
What Makes This Different
Not Just for Teens
Parents have online reputations too.
Every family member completes the
steps individually & reflects together.
Shared Experience
Future-Focused
Helps teens build their college/career image
& parents protect their professional one.